We didn’t know this when we hired him, but apparently Dax is a huge KISS fan. See below photo of Dax dressed up like Gene Simmons for Halloween when he was just seven years old.
As it turns out, a bona fide Gene Simmons is in Vegas for the SIA show to pimp his new line [...]
Posts from ‘January, 2009’
Dax Fulfills a Dream
Avalung Burial at Outdoor Retailer
During the Backcountry Basecamp on January 21st, OR Show Director Kenji Haroutunian agreed to be buried in a simulated Avalanche burial using an Avalung. He spent an hour under snow, and some how “Twittered” his updates (@outdoorretailer).
See the video from KSL/NBC here: http://www.ksl.com/?nid=148&sid=5380098
Boa® Technology Adds Backbone Media, Marketing Muscle
Boa® Technology, Inc., makers of the award-winning, patented Boa® Lacing System, has retained Backbone Media, of Carbondale, Colorado, to manage all public relations efforts. The move follows the recent hiring of industry veteran Garett Graubins as Marketing Manager.
“We needed a partner that thoroughly understands the many categories in which we play, knows our product first-hand, [...]
Avalanche theory and reality
Winter 08 – 09 will be remembered in terms of its avalanches. In bounds slides have been documented in Utah, California, Colorado, Wyoming and Washington. Meanwhile the overall number of avalanche deaths in North America is on a record pace.
With this in mind we offer avalanche advisories on theory and reality.
1 – If you have [...]
Cloudveil Launches Cribs Video Contest
Are you living the true dirtbag lifestyle? If so, Cloudveil wants to see it. Shoot your own Skid Crib video and email the embed to tmc@cloudveil.com. The public will vote on their winning skid crib right at Cloudveil’s Video Gallery.
The winning entry will receive a complete Cloudveil outfit, a pair of Dynastar Legend Pro Rider [...]
Friends of the CAIC ASPEN SOCIAL & BENEFIT DINNER
Restaurant Six89 is hosting the 4TH Annual “Friends of the CAIC” Social and Benefit Dinner on Monday, January 26th, at 6:00pm.The evening begins with an epic silent auction and social appetizer hour with cash bar, followed by dinner with wine at 7:30pm.
As of this fall the RFAC is no more. It has grown and expanded [...]
Form vs. Function and PR 2.0
Newton Running has recently been featured in dozens of environmental and packaging blogs (yes, blogs about packaging) with a story about their cool, eco-friendly, molded pulp shoeboxes. The story reached a fever pitch with a re-post on treehugger.com.
One problem though, Newton never actually produced those shoeboxes.
Turns out Newton’s ad agency submitted the shoebox to several [...]
Deep BC Spy Cam
This past week I was deep in the Colorado backcountry and nabbed some spy shots of BD athletes Nick Devore, Will Cardamone, Jacqui Edgerly and Mark Welgos putting new BD AvaLung packs, poles, gloves, hats, skins and skis through their paces.
The snow was deep but the crew did take to the air allowing me [...]
