Why, you ask? Because of brilliant journalism such as this. Photo from Christoph Bangert Click here for the link to the FULL STORY APPENZELL, Switzerland — The Swiss like their secrecy, particularly in banking. At other times, they are more open. Take hiking. Skip to next paragraph In recent years, it has become fashionable for [...]
Posts under ‘Interesting Read’
Gelande Quaffing World Championships
Yesterday afternoon, at the base of Jackson Hole Mountain Resort, in the dumping snow, just outside the tiny apres bar called the Village Cafe, the second annual Gelande Quaffing World Championships were held at the apt hour of 4:20. Sponsored by Cloudveil, and the staff of Powder Magazine, and proudly BYOB’d by Big Sky Brewing [...]
Rust Never Sleeps
Checking in with Backbone for the past weekend and coming week. JLD wrapped the Aspen/Snowmass FAM – shout out to Roger T, Chris C, Grace B, Vicky and Rico. Lindsay B toured at the Eiseman. Ian sled necked and built a giant snowman while his wife Sari raced in the COSMIC. Jess S skinned Garrett; [...]
Outdoor Industry, Listen up! (to this 12-year-old)
Jordan Romero is a 12-year-old kid from Big Bear Lake, California, who is on a quest to become the youngest person to climb the Seven Summits. He’s already climbed five. However, what’s more important for the outdoor industry is the opportunity for Jordan to be a role model and inspiration to get kids active and [...]
Dax Fulfills a Dream
We didn’t know this when we hired him, but apparently Dax is a huge KISS fan. See below photo of Dax dressed up like Gene Simmons for Halloween when he was just seven years old. As it turns out, a bona fide Gene Simmons is in Vegas for the SIA show to pimp his new [...]
ESC and InPower Systems Launch Smarterbuilding.com
Colorado-based Electronic Systems Consultants and InPower Systems are pleased to announce the launch of Smarterbuilding.com. Launching today, Smarterbuilding.com will connect professional architects, designers and alternative energy experts with enthusiasts and consumers to discuss progressive building projects and ideas that push the boundaries of innovation in technology, materials and energy. The blog will be an open [...]
Arrrrgghuably the Best PR Job Ever
Earlier this year I found out via Monocle magazine that some countries actually have PR representatives, begging the question…who does Djibouti’s PR and how do I get that job? A few weeks ago however, the New York Times published the following article about a man who is the public relations representative for a group of [...]
MMA to MSN
Never heard of Rashad Evans? Don’t know what MMA is? MSN is a gimme. Microsoft right? Rashad Evans is a Mixed Martial Arts fighter who competes in the UFC – Ultimate Fighting Championships. We learned about him through his sponsorship with Gerber Legendary Blades – as Rashad sports their tagline “Fend For Yourself” on the [...]
Interns Needed at Backpacker
From the Backpacker Magazine intern job description: “Must be willing to wear a bear suit and get pelted with rocks and sticks by editor Shannon Davis, on camera.” [youtube=http://www.youtube.com/watch?v=_Dfd18Zfv2U]
Update: First look at Glamping mag
Investigative journalist Steve Casimiro uncovered this:
