In 1997, when we started Backbone we debated to call it Backbone Media or Backbone PR. As there were only two of us and it was deadlocked we turned to mediation. For mediation we used two systems, one was the 8 Ball which we used more as a new business prognosticator. For yes/no questions we [...]
Posts under ‘Videos’
Shake your Bootie
This video about Teva saving a Santa Barbara Zoo penguin’s booty with a bootie, is a great feel good story (read more here). But, you know you’ve hit YouTube gold when your video gets remixed. It’s no Double Rainbow but be forewarned, “Penguin With a Funky Shoe” is pretty damn catchy.
First Ascent Vinson Massif shot by Kent Harvey
We are pretty fortunate in this industry to work with a lot of very passionate and talented folks that continue to push the envelope in their respective fields. There’s been more than one occasion that I’ll be going over athlete reports or expedition updates and have to sit back and just enjoy the amazing shots [...]
Plum of a Party at the X-Games
Thanks to everyone who came out for the first annual Backbone Media Lounge at the X-Games!
Contour is Cranking
Our friends over at Contour have so much cool stuff going on these days it’s hard to keep up. First of all, they introduced the first camera to integrate HD video with GPS tracking. Now you can watch your video while tracking location, speed and altitude – cool! Just a few scant weeks later, Contour [...]
PowderWhores in the Roaring Fork Valley
That’s right! Its time for the PowderWhore film, Television, showings in both Aspen and Glenwood. As the last stop on their Colorado tour, the Belly Up in Aspen will host the movie on Friday night, and the Glenwood Springs Rec Center will be the location for the Saturday night viewing. Tickets are $10 for both [...]
Powderwhore Presents 2010 Telemark Flick: TeleVision
Names that were left on the cutting room floor: Telekinesis, Telecommunication, Telegraphs. Telemark puns aside, it’s trailer season, which combined with the growing amount of ski talk around the office is causing some of us to eagerly anticipate winter a bit too early. For their 2010 film, the Powderwhores traveled to Haines, the Revelations, and [...]
Bottled Water 101
In a recent episode, Katie Couric talks to “Tapped” filmmaker Stephanie Soechtig and Joe Doss, president of the International Bottled Water Association, and asks them pressing questions about the new film and what the IBWA has to say about it. If you’ve got a half hour, this debate will educate you on both sides of [...]
Pickathon Festival Partners with Klean Kanteen to Go 100% Plastic-Free
Many say it is impossible to hold a large, multi-day music festival without using plastic cups and without selling bottled water. The organizers of Pickathon 2010 and Klean Kanteen®, maker of the first BPA-free metal bottle designed for personal hydration, are determined to prove the naysayers wrong. Pickathon is a three-day music festival held every [...]
Just In…
Typical spring travel and excitement here at Backbone. Trips to visit clients and sales meetings abound. Dax, JLD, Kara and Fielding are in Santa Fe visiting Outside Mag and the weekend here holds promise for skiing and biking. Arriving here at Backbone are three sweet cruisers from New Belgium and a little piece in Outside [...]
