Here at Backbone we’re excited that not one, but two of our clients were honored with the annual SGB 40 Under 40 Award this year. The annual award was was created to “…honor the best and brightest future leaders of the sporting goods industry.” Though I don’t think Joel Heath, the senior global marketing director [...]
Posts Tagged ‘Teva’
Are you gonna party, OR are you gonna party?
Since we are in countdown mode until this year’s Outdoor Retailer Summer Market, and quite a few of our clients will be attending, and throwing bashes, we thought we would do a roundup of all the beer-drinkin’, beat-droppin’, boat racin’ events that we have going on. If you have additional events to include in this [...]
SLC’s Big Budha
The ‘Big Budha’ from SLC’s Fox 13 is a staple of the OR Show. His coverage from the floor of the show is great, as long as you don’t mind the 4:45 a.m. wake up call. Kenji gets cut off, but Penn appears to be properly caffeinated for his segment, pimping the new BD Drift [...]



