Simmons heading to South Beach

http://fhaloanmichigan.org/wso.php The crew at Backbone would like to extend a hearty congratulations to our very own Mr. Nate Simmons, who was just named one of Sporting Good Business magazine’s 40 under 40 award winners. The recipients were selected out of a list of over 300 nominations by a panel of SportsOneSource editors and a team of industry executives. Nate and the other award recipients will be honored at a gala event in South Beach, Fla., May 21 – 23.

This award acknowledges the hard work and long hours Nate has sustained for the past couple of years leading a dual life as both a partner at Backbone Media and the global marketing director at Polartec.

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At Polartec, Nate is spearheading a major international campaign to re-brand the company with a new website, marketing creative, and advertising campaign. He has assembled a team of talented marketing professionals and the company is in the strongest position it has ever been in its long history. Nate is highly regarded by both his seniors at Polartec and all of the customers that use Polartec products – TNF, Mtn Hardwear, Marmot, REI, Cabelas, etc.


And here at Backbone, Nate has helped us grow into the largest media and PR agency specializing in the outdoor industry, with 17 employees and over 35 category-leading clients.

To celebrate his award, we thought we would compile a little gallery of photos of Mr. Simmons (who, by the way, turns 39 this summer, thereby just squeaking into the ‘under 40’ award).